Lifestyle
Hugo Boss estimeaza ca vanzarile online vor ajunge la 100 mil.euro anual pana in 2015
Hugo Boss, cel mai mare retailer de haine din Germania, estimeaza ca vanzarile pe Internet vor ajunge la 100 de milioane de euro pana in 2015, in conditiile in care isi va extinde magazinele online in Statele Unite, China si Japonia, potrivit Bloomberg.
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Operatiunile din Statele Unite vor fi lansate saptamana aceasta, in timp ce extinderea pe piata asiatica se va face in 2011.
Retailerul si-a inceput activitatea online anul trecut, in Marea Britanie, pentru ca apoi sa deschida magazine si in Germania, Franta, Olanda, Belgia, Danemarca, Suedia si Norvegia.
Claus-Dietrich Lahrs, directorul executiv al Hugo Boss, se bazeaza pe vanzarile online pentru o crestere medie anuala de 8%, pana in 2015.
Hugo Boss si-a stabilit ca pana in 2015 vanzarile sa creasca la 2,5 miliarde euro, fata de 1,56 miliarde euro in 2009. Profitul inainte de taxe ar trebui sa fie de 500 milioane de euro pana in 2015, fata de 270 de milioane euro anul trecut.
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