Media & Advertising
Aparent gafeuri, cei de la Danone ar putea castiga la imagine
La prima vedere, PR-istii de la Danone
au facut o gafa, "dandu-si cu stangul in dreptul" cand au
anuntat retragerea de pe piata a unor produse banuite ca ar contine
aflatoxina in concentratie ridicata. In realitate, compania ar putea
castiga un plus de imagine, dupa cum sustin specialisti din piata de
comunicare.
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