Media & Advertising
Ironia sortii pentru ziarele tiparite: Criza se opune cautarii de solutii anti-criza. Conferinta anuala a industriei a fost anulata
Industria presei scrise si-a anulat cea mai mare conferinta anuala, motivul fiind criza economica pe care o traverseaza, anunta paidcontent.org.
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Evenimentul World Newspaper Congress trebuia sa aiba loc intre 7 si 10 iunie in Beirut, Liban, insa organizatorii nu au reusit sa il finanteze conform angajamentelor.
Ziarul local An-Nahar, care urma sa fie principalul organizator, a informat ca nu a reusit sa stranga suficiente fonduri pentru ca evenimentul sa aiba loc in conditii bune. Costul de inchiriere al salii, cel cu securitatea si alte cheltuieli ar fi urmat sa se ridice in total la 1,6 milioane euro si nu a putut fi acoperit din taxele de participare.
Evenimentul urma sa se desfasoare sub tema „In Search of the New Business Model”, printre subiectele abordate aflandu-se scaderea tirajelor, veniturile insuficiente din canalele online si modele de acces la stiri contra-cost.
Pe aceasta tema a scris si Reporter Virtual.
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