Media & Advertising
Publicitatea outdoor din Marea Britanie, crestere de 12,5% in 2010
Piata britanica de publicitate outdoor a raportat pentru anul 2010 venituri de 757 milioane de euro, cu 12,5% mai mari comparativ cu anul precedent, in timp ce in ultimul trimestru al anului trecut veniturile au crescut cu 6,9% pana la 216 milioane de euro, fata de trimestrul patru din 2009, relateaza Brand Republic.
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In comparatie cu veniturile obtinute in 2008 si 2007, cele de anul trecut au scazut cu 6,3%, respectiv cu 9,8%.
In ceea ce priveste publicitatea digitala din Marea Britanie, veniturile au crescut in 2010 cu circa 37,3% pana la 86 milioane de euro, potrivit sursei mentionate.
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