Media & Advertising
Microsoft isi liciteaza contul de media din SUA, evaluat la 1 mld. $
Microsoft, cel mai mare producator de software din lume, organizeaza un pitch pentru contul de media din Statele Unite, evaluat la aproximativ 1 miliard de dolari, potrivit Brand Republic.
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Contul este gestionat in prezent de agentia Universal McCann, detinuta de grupul de comunicare Interpublic.
Revizuirea contului de media vine dupa ce in vara anului trecut, Microsoft si-a mutat unul dintre conturile de creatie la agentia Deutsche, membra a grupului Interpublic, conform sursei mentionate.
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