Auto
Ford a ales Facebook pentru a prezenta cel mai recent model Explorer
Ford este primul constructor auto care prefera Facebook in locul unui eveniment clasic pentru a prezenta noul SUV Explorer, potrivit Brandrepublic.com.
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Inainte de prezentarea oficiala, care a avut loc pe 26 iulie, Ford a utilizat pagina de Facebook a Ford Explorer pentru a promova modelul, iar in prezent are 46.000 de fani.
O serie de clipuri video si evenimente, inclusiv discutii despre noua masina cu directorii Ford, sunt disponibile pe pagina de pe Facebook.
Ca parte a acestei campanii, Ford va oferi un Explorer unuia dintre fanii de pe Facebook, ales la intamplare.
Modelul va fi disponibil in Statele Unite peste 6 luni.
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