Auto
Importator Peugeot: Dealerii trebuie sa dezvolte puternic operatiunile cu masini second hand
Romania nu a avut pana in prezent o piata a autovehiculor rulate, deoarece vanzarile de unitati noi mergeau bine, motiv pentru care, in acest moment, dealerii trebuie sa dezvolte puternic operatiunile cu masini la mana a doua, ca parte importanta a afacerilor lor, a declarat Radu Cristian, directorul de marketing si comunicare al Trust Motors, importator Peugeot, potrivit Mediafax.
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„Noi trebuie acum sa dezvoltam o piata care ne-a lipsit, pentru ca nimeni n-a fost interesat sa o construiasca, deoarece vanzarile de vehicule noi mergeau foarte bine”, a declarat Radu Cristian.
El a adaugat ca o piata de 140.000 de autovehicule noi in Romania, care ar insemna o scadere de 55%, nu va determina dealerii „sa faca horticultura”, dar va reorienta activitatea acestora si catre activitati care pana acum nu erau luate in calcul.
Trust Motors urmareste sa-si dezvolte semnificativ afacerile cu masini rulate, apreciind ca actualele conditii de piata sunt favorabile. acestui segment.
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