Media & Advertising
Cum platesti gratuitatea?
Exista in Romania acum cateva site-uri care au un trafic imens. Nu scot bani. Ba mai mult. Au fost cumparate de trusturi mari pe bani foarte buni. Si in continuare nu scot bani.
Dar creeaza portofoliu si brand awarness pentru cei care le detin.
In acest moment este important sa stii ca ai dat banii pe ceva extrem de vizibil. Dar cum scoatem banii pe el? Vedem noi, mai incolo!
Aici intervin doua aspecte: joaca unor creatori, in special tineri, care au dezvoltat aplicatii foarte vizitate, dar care nu stiu cum sa faca bani cu ele si businessmen-ii care asta fac: bani.
Paradoxul din titlul blogului meu vine la intersectia cu utilizatorul final: daca utilizatorul obisnuit cu gratuitatea doreste sa foloseasca site-ul in continuare doar daca nu e deranjat de reclame, ce urmeaza?
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