Finante-Banci
27% din detinatorii unei polite Casco sunt conditionati de leasing sau credit auto
Peste 70% dintre romanii care detin in prezent o polita Casco au contractat-o din propria initiativa, in timp ce aproape 27% dintre acestia au cost conditionati de un contract de leasing sau un credit auto, arata studiul Asibus 2009 realizat de Mednet Marketing Research Center in colaborare cu Media XPrimm.
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Conform acestui studiu, 73,9% dintre asiguratii Casco din Bucuresti au cumparat aceasta polita in mod voluntar, iar 26,1% dintre acestia, datorita contractului de leasing sau creditului auto. In provincie, procentele corespunzatoare acestor categorii sunt de
72,3%, respectiv 27,7%.
Studiul a fost realizat in perioada 2-14 aprilie 2009, prin intermediul interviurilor telefonice asistate de calculator (CATI). Cercetarea s-a bazat pe intervievarea unor persoane adulte (22 – 65 ani inclusiv) din Bucuresti si din orase cu mai mult de 100.000 locuitori.
Conform celor mai recente date publicate in Revista de specialitate Insurance Profile, volumul total al primelor brute subscrise din asigurari auto in primele 6 luni din 2009 a fost de 676,4 milioane euro, din care 400,6 milioane euro au fost aferente politelor Casco.
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