Heineken se extinde in America de Sud printr-o achitizie de 5,3 mld. euro
Heineken a ajuns la un acord pentru cumpararea divizei de bere a Femsa, al doilea cel mai mare producator de bere din Mexic, tranzactie evaluata la 5,3 miliarde de euro, potrivit Bloomberg.
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Compania olandeza va emite actiuni noi pentru a ceda 20% din grup catre Femsa.
Prin aceasta achizitie, Heineken isi mareste influenta pe piata berii din Mexic, a patra cea mai profitabila din lume.
Vanzarile de bere ale Femsa in 2008 s-au cifrat la 2,88 miliarde dolari, 2,16 miliarde dolari provenind pe de piata autohtona, iar restul din operatiunile din Brazilia si exporturi. Pentru anul 2009, sunt estimate venituri de 15 miliarde de dolari, din care 3,6 miliarde dolari vor fi generate de vanzarile de bere.
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