Metaxa a anuntat o crestere de 80% a volumului de vanzari in S1
Metaxa a inregistrat in perioada ianuarie-iunie 2008 o crestere a volumului de vanzari de 80%, comparativ cu aceeasi perioada a anului trecut.
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Produsele Metaxa 5 stele au reprezentat peste 50% din totalul vanzarilor in volum ale brand-ului.
Cele 5 varietati principale ale Metaxa sunt 3 Stele, 5 Stele, 7 Stele, 12 Stele (Grand Olympian Reserve) si Private Reserve. Numarul stelelor reprezinta numarul anilor de maturare.
Brandul Metaxa a intrat pe piata din Romania inainte de 1989 si in prezent se afla in portofoliul BDG Import, alaturi de bauturi precum Jack Daniel’s, Finlandia, Evia si Budwiser.
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