Internet/New Media
Sony Ericsson a reintrat pe profit in T1
Producatorul de telefoane mobile Sony Ericsson a raportat un profit de 21 milioane de euro aferent primul trimestru al anului, comparativ cu pierderile de 293 de milioane de euro din aceeasi perioada a anului trecut, scrie Wall Street Journal.
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Rezultatele pozitive vin dupa 6 trimestre in care compania a inregistrat pierderi si se datoreaza lansarii de noi produse si marjelor mai mari de profit ca urmare a reducerii costurilor.
Rezultatul a fost cu atat mai surprinzator cu cat analistii estimau pierderi de 128 milioane euro.
Sony Ericsson nu a mai inregistrat profit din al doilea trimestru din 2008.
In intervalul ianuarie-martie, compania a vandut 10,5 milioane telefoane mobile la un pret mediu de 134 euro, in scadere fata de aceeasi perioada a anului trecut, cand a vandut 14,5 milioane de unitati la un pret mediu de 120 euro.
Vanzarile in primul trimestru au scazut la 1,41 miliarde euro, de la 1,74 miliarde euro.
Cota de piata a Sony Ericsson este estimata la 4% dupa primul trimestru, in scadere cu 1% fata de ultimul trimestru din 2009.
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