Media & Advertising
DVD-uri cu filme in Romania Libera, in valoare de 2 mil. euro
Compania de publishing R, editorul cotidianului national Romania Libera, a investit 2 milioane de euro intr-o campanie de insert cu filme pe DVD in Romania Libera, ce va dura intreg anul 2008, primul fiind programat sa apara marti, 11 decembrie, la pretul de 7,9 lei.
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Primul film ce va fi distribuit cu ziarul este Babe, produs in 1995, povestea unui porcusor vorbitor.
„Pachetul Romania Libera cu film va aparea de-a lungul intregului an 2008. In decembrie pachetul va fi disponibil saptamanal, in fiecare marti, iar incepand cu ianuarie pachetul va putea fi achizitionat o data la doua saptamani, tot in zilele de marti. Am investit in jur de 2 milioane de euro in acest proiect si costurile de productie vor fi acoperite atat prin vanzarile produsului, cat si prin alte mijloace, insa nu pot sa dau alte detalii,” a declarat pentru DailyBusiness Dorian Radu, director de marketing la Romania Libera.
Romania Libera este un cotidian national, editat de societatea de publishing R.
Alte ziare nationale care distribuie continut multimedia pe CD sau DVD sunt Cotidianul si Jurnalul National.
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