Media & Advertising
Lagardere vrea sa vanda ce nu este productiv: o parte din licentele Vibe FM
Grupul de presa Lagardere, proprietarul postului de radio dance Vibe FM, este in discutii pentru vanzarea unei parti din licentele postului de radio in tara. Potrivit reprezentantilor companiei, vor fi scoase la vanzare doar licentele cu performante joase de audienta si incasari din publicitate.
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„Sunt discutii pentru anumite licente, dar este vorba doar despre cele care nu au avut performante de audienta si nici incasari de publicitate”, a declarat pentru paginademedia.ro Cristina Zegheru Richard, managerul pe Romania al Lagardere.
Aceasta a subliniat ca nu vor fi vandute toate cele 10 frecvente ale postului de radio.
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