Media & Advertising
McCann lanseaza o noua executie pentru Dorna
Agentia McCann Erickson a lansat o noua executie print si OOH (foto) pentru brandul de apa minerala Dorna din portofoliul Coca-Cola Romania, au anuntat oficialii agentiei.
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OOH-ul este on air in perioada 31 august – 11 octombrie 2009, iar printul va fi prezent in presa in glossy-urile din septembrie si octombrie.
Echipa McCann Erickson care a lucrat la proiect este alcatuita din Vlad Molico – art director, Andrei Fodolica – copywriter, Adriana Pascan – group creative director, Sanziana Fanica – senior account executive, Ruxandra Savulescu – senior account manager si Alina Tarba – photo producer.
Din partea Coca-Cola Romania a participat Doru Rusanescu, water senior brand manager SEE.
Executia a fost realizata cu ajutorul studioului Carioca.
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