Media & Advertising
News Corp ar putea primi bani de la Microsoft pentru a-si scoate continutul de pe Google
Microsoft, care a lansat motorul de cautare Bing in iunie, a demarat discutii cu publisherul News Corp pentru a-si scoate continutul editorial de pe rivalul Google, intelegere in urma careia conglomeratul media condus de Rupert Murdoch ar putea primi bani, potrivit The Telegraph.
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Initiativa face parte din strategia Microsoft de a „musca” din cota de piata a Google pe segmentul motoarelor de cautare.
Murdoch a criticat anterior Google pentru prejudiciile pe care le aduce industriei ziarelor si a precizat ca ar putea elimina continutul publicatiilor sale din indexul motorului de cautare.
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