Media & Advertising
Programmatic advertising, fenomenul care poate schimba radical industria online, dezbatut la ICEEfest
Unul dintre cele mai importante subiecte care vor fi dezbatute la ICEEfest 2015 este Programmatic advertising-ul, adica totalitatea tehnologiilor si proceselor care automatizeaza procesul de cumparare, plasare si optimizare a spatiilor publicitare in online.
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