Media & Advertising
Redwine a realizat brandul de covrigei Mini Feast, pentru Lidas
Agentia Redwine a dezvoltat identitatea de brand si designul de ambalaj pentru covrigeii cu tarate Mini Feast, produsul fiind comercializat de catre compania de panificatie Lidas din judetul Tulcea, a anuntat, joi, agentia de strategie si design de brand.
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Intregul proiect de branding s-a desfasurat pe parcursul a 5 luni si a inclus toate componentele necesare crearii unui nou brand de produs, de la audit si strategie de brand, pana la identitate verbala si vizuala, precum si design de ambalaj.
Echipa care a participat la realizarea proiectului este formata din: Liviu Sotre – general manager la Lidas si Iulian Dumitru – strategy director, Iulian Gontariu – brand designer si Elena Rodeanu – brand designer, din partea Redwine.
Redwine este o agentie independenta de strategie si design de brand, lansata oficial la inceputul anului 2008.
Lidas este o companie cu sediul in judetul Tulcea care produce si comercializeaza produse de panificatie, fiind activa pe piata din Romania de aproximativ 15 ani.
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