New Media
Apple inchide site-ul de muzica Lala la sfarsitul lunii
Site-ul de muzica Lala, care le permite utilizatorilor sa asculte o melodie gratuit prima oara si apoi contra cost, va fi inchis pe 31 mai, potrivit informatiilor aparute pe site, informeaza Bloomberg.
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Lala a fost achizitionat de Apple pentru 193,3 milioane dolari in decembrie si contine peste 8 milioane de cantece, care pot fi ascultate direct pe site, dar si descarcate contra cost.
Un analist de la Rodman & Renshaw considera ca unul dintre motivele pentru care Apple a luat aceasta decizie este faptul ca vrea sa foloseasca tehnologia utilizata de Lala pentru viitoarea versiune a iTunes, dar probabil si pentru a tine departe aceasta tehnologie, precum si pe angajati departe de competitori.
Serviciile oferite de Lala difera de cele ale iTunes. In timp ce muzica de pe Lala este stocata pe servere si poate fi accesata prin Internet, iTunes le permite utilizatorilor sa descarce melodiile.
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