New Media
Google admite ca investitia in AOL s-a devalorizat
Partea de 5% detinuta de Google in cadrul AOL ar putea sa valoreze in prezent mai putin de 1 miliard de dolari, suma platita de companie in 2006 pentru a achizitiona participatia, scrie joi Reuters.
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„Credem ca investitia noastra in AOL s-a devalorizat”, au afirmat reprezentantii Google.
Google a asigurat reinnoirea intelegerii de publicitate asociata cautarii cu AOL, cel mai mare partener al sau pe acest segment, cel putin pana cand intelegerea cu Yahoo va intra in vigoare in lunile care urmeaza.
Parteneriatul stabilit initial in 2002 intre Google si AOL a fost o un punct decisiv in demararea serviciului de publicitate al Google.
Reprezentantii Google au admis ca o cauza a deprecierii investitiei lor ar fi putut sa fie recentele planuri ale Time Warner sa divida afacerea AOL pentru a o vinde mai usor.
Time Warner a anuntat in aceasta saptamana ca a decis divizarea pana in 2009 a AOL, o actiune care ar putea, in viziunea conducerii, facilita vanzarea sau fuziunea cu alta companie.
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