New Media
Numarul advertiserilor pe Facebook a crescut de peste 4 ori din 2009
Compania Facebook, care detine cea mai mare retea de socializare din lume, a anuntat ca numarul advertiserilor care isi fac reclama pe site a crescut de peste 4 ori de la inceputul lui 2009, potrivit Bloomberg.
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Facebook, care a deschis birouri in intreaga lume pentru a vinde publicitate, si-a dublat anul trecut numarul de angajati pe vanzari, potrivit companiei, insa nu a precizat nici numarul advertiserilor, nici al celor de la vanzari.
In prezent, companiile cresc bugetele de publicitate dupa acalmia generata de recesiune, in incercarea de a ajunge la consumatorii care isi petrec mult timp pe Internet.
Printre advertiserii Facebook, care are peste 500 de milioane de utilizatori, se numara Procter&Gamble, Adidas, Toys „R” si Virgin America.
Din acest punct de vedere, cresterea Facebook reprezinta o amenintare pentru Microsoft si Yahoo.
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