New Media
Site-urile de socializare cresc mai bine in afara Americii de Nord
Piata site-urilor de socializare din SUA si Canada pare sa se apropie de stagnare, inregistrand o crestere de doar 9% din iulie 2007 pana in iulie 2008, mult sub media inregistrata in celelalte tari si sub rata de crestere de 11% a numarului de internauti la nivel global, conform unui studiu realizat de compania de cercetare ComScore, citat de Cnet.com.
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Industria site-urilor de socializare a crescut cu 35% in Europa, cu 33% in America Latina si cu 23% in Asia. Cea mai impresionanta crestere a avut loc in Orientul Mijlociu si Africa – 66%.
Cea mai rapida crestere a fost inregistrata, la nivel international, de Facebook cu o majorare de 153% a vizitatorilor unici fata de 2007. Site-ul de relationare Hi5, care are cel mai mult succes in America Latina, si-a dublat numarul de vizitatori, Friendster a crescut cu 50%, datorita popularitatii in tarile asiatice, iar site-ul Orkut de la Google a avansat cu 32%.
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