Finante-Banci
Bancile agata clienti pe Facebook si Twitter
Retelele de socializare au devenit un mod tot mai popular de promovare in spatiul virtual. Dupa ce majoritatea institutiilor de presa, a persoanelor publice si companiilor si-au facut conturi pe Facebook, Twitter sau Linked In (site profesional), cele mai importante 14 banci de pe piata romaneasca si-au facut si ele simtita prezenta in acest mediu de comunicare.
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Alpha Bank, BRD, Libra Bank sau Banca Transilvania sunt doar cateva dintre institutiile de credit care si-au creat conturi de Facebook in ultimul an, alte zece completand lista bancilor care „socializeaza” on-line. Utilizatorii care se inscriu in grupul de prieteni ai diverselor institutii de credit sunt informati in timp real de modificarile care au loc in mediul bancar romanesc. Nu toate bancile se inghesuie, insa, sa comunice efectiv cu clientii prin intermediul acestor retele de socializare, scrie Evenimentul Zilei.
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