Producatorul de tigari BAT muta Romania in Europa Occidentala
British American Tobacco (BAT), unul dintre cei mai mari producatori de tigari din lume ce detine marcile Pall Mall, Kent si Dunhill, vrea sa includa business-ul din Romania in regiunea Europei de Vest, potrivit unui anunt al grupului.
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Alte tari din regiunea Europei de Sud-Est care ar putea fi incadrate in Europa de Vest sunt Bulgaria, Serbia, Muntenegru, Albania si Kosovo.
De asemenea, tari precum Moldova, Ucraina si Rusia vor fi incluse in noua regiune a grupului, EEMEA (Europa de Est, Orientul Mijlociu si Africa).
BAT vrea sa opereze aceste modificari in vederea reducerii numarului de structuri regionale de la 5 la 4 incepand cu 1 ianuarie.
Pe langa Europa de Vest si EEMEA, alte structuri regionale mai sunt cele din Asia-Pacific si America.
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