Internet/New Media
Bogdan Iftemie, Acer: Pretul laptopurilor va scadea cu 10%, pe o piata in crestere cu 15%
2011 va aduce o scadere a preturilor laptopurilor cu aproximativ 10%, sunt de parere jucatorii din industrie, continuand astfel tendinta din ultima perioada. Si anul acesta consumatorii vor urmari cu atentie promotiile marilor retaileri care, spun specialistii, se vor inteti, ca urmare a incercarii lor de a-si creste vanzarile.
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„Pretul mediu al laptopurilor va scadea anul acesta cu aproximativ 10%. Argumentele tin de prezenta in piata a doua tendinte majore – una este lipsa de lichiditati din piata. Ca sa fortezi vanzarile trebuie sa scazi pretul pentru a-l face mai atractiv, iar cea de-a doua este comoditizarea (cand un produs devine de larg consum – n.r.) – tot ce inseamna produs de IT deschide noi segmente de piata”, a declarat Bogdan Iftemie, Sales Manager Acer Romania, adaugand ca, acum, pretul mediu pentru un laptop este de 1.599 de lei, citat de Financiarul.
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