Media & Advertising
BV McCann Erickson a fost numita \”Agentia anului\” la Golden Drum 2007
Agentia romaneasca de publicitate BV McCann Erickson a fost declarata, vineri seara, "Agentia anului" si a castigat trofeul Golden Rose la festivalul international de publicitate Golden Drum 2007.
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La categoria TV, BV McCann Erickson a castigat un Golden Drum pentru lucrarea „Long list”, realizata pentru Geta Voinea Hairstyle, un Golden Drum pentru lucrarea „Sleeping”, realizata pentru Foton, si un Silver Drum cu lucrarea „The Hospital”, pentru o campanie pentru siguranta in trafic, potrivit NewsIn.
La categoria Print, BV McCann Erickson a castigat un Silver Drum cu campaniile „Apocalypse later” si „Peace and peace”, realizate pentru Maggi.
La Press, agentiei i-a fost acordat un Grand Prix pentru lucrarile „The Family” si „The Couple”, realizate pentru o campanie pentru siguranta in trafic.
La categoria Advertising Campaigns, BV McCann Erickson a obtinut un Golden Watch cu proiectul „Sprite Icstrim – Help Line”, realizat pentru Sprite.
Golden Drum 2007 este cel mai mare festival de publicitate din Europa Centrala si de Est, care a avut loc in perioada 14-19 octombrie la Portoroz, in Slovenia. Editia de anul acesta a coincis cu a 14-a editie a festivalului.
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