New Media
YouTube cumpara un serviciu webTV cu peste 6 milioane de utilizatori
YouTube a anuntat ca a cumparat site-ul de video-sharing, Next New Networks, care s-a impus pe piata prin productiile proprii informeaza AFP.
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Prin acesta achizitie, YouTube incerca sa-si imbunatateasca continutul propriului site.
Next New Networks s-a lansat acum patru ani si este considerata „reteaua regizorilor generatiei YouTube”.
In prezent are sase milioane de utilizatori si peste doua miliarde de vizionari, la nivel mondial.
YouTube, site-ul de video-sharing detinut de Google, incearca sa isi creasca oferta de continut propriu pe fondul cresterii popularitatii unor servicii concurente ca Hulu sau Netflix.
Potrivit expertilor din industrie, piata de publicitate online de pe site-urile video a fost de 1,42 de miliarde de dolari in 2010 si va depasi doua miliarde in acest an.
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