Turism
Accor vrea sa francizeze si sa vanda in lease-back 950 hoteluri pana in 2011
Accor, cel mai mare lant hotelier european, planuieste sa francizeze sau sa contracteze in sistem de lease-back (n.r.- contract de leasing in care utilizatorul este si furnizorul bunului) trei sferturi din hotelurile detinute pentru a-si creste profitabilitatea.
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Marja de profit a grupului urmeaza sa creasca cu 3% pana in 2010, ca urmare a acestei strategii, structura managementului urmand sa se schimbe pentru 350 de hoteluri in 2008 si pentru inca 600 de unitati hoteliere pana la finalul lui 2010, relateaza Bloomberg.
Veniturile grupului Accor au crescut cu 8% in trimestrul 2 al acestui an, pana la 2,11 mld. euro, ca urmare a cresterii vanzarilor Sofitel, lantul de lux al grupului, dar si a hotelurilor Novotel si Mercure.
In ce priveste planurile de viitor ale Accor, reprezentantii companiei mai intentioneaza sa vanda o parte din proprietati, in valoare de pana la 5 miliarde de euro, pana la finalul lui 2010, pentru a se concentra pe operarea celor mai profitabile hoteluri.
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