Finante-Banci
Bancile vor sa incurajeze economisirea prin oferirea de asigurari
In incercarea de a-i convinge pe romani sa economiseasca mai multi bani prin produsele pe care le ofera, bancile au inceput sa ofere si asigurari gratuite atasate depozitelor.
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Cel mai recent produs de acest gen este Depozitul de Siguranta, de la Piraeus Bank Romania, in lei, care ofera beneficiarului un pachet gratuit de asigurari, care acopera spitalizarea in caz de accident, interventia chirurgicala cauzata de un accident sau deces cauzat de accident.
Asigurarile sunt oferite printr-un parteneriat cu ING Asigurari de Viata.
Alaturi de Piraeus, Libra Bank are in portofoliu un depozit cu asigurare. Asigurarea atasata depozitului este una din modalitatile prin care bancile incearca sa se diferentieze in raport cu concurenta, pentru a atrage cat mai multe lichiditati de la clienti.
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