Media & Advertising
BP a cheltuit peste 1 mil.$ pe saptamana pe publicitate de la dezastrul din Golful Mexic
Compania British Petroleum va dezvalui cat a cheltuit pe publicitate de la explozia din Golful Mexic. Sumele vehiculate depasesc 1 milion de dolari pe saptamana.
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Compania britanica trebuie sa depuna un raport in acest senss la comittetul de comerrt si energie din SUA, iar una dintre intrebarile autoritatilor americane a fost bugetul de promovare.
Sunday Telegraph titreaza ca BP intentioneaza sa colaboreze cu autoritatile americane, desi inca nu au dat un raspuns oficial, si ca vor raporta cheltuieli de cel putin 1 milion de dolari pe saptamana pentru publicitate la radio si tv in ultimele 18 saptamani.
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