Internet/New Media
Cyber Monday, cea mai plina zi a anului pentru magazinele online din SUA
Vanzarile din cea mai importanta zi pentru retailerii
online din SUA, Cyber Monday, ar putea creste cu 20% fata de anul trecut, la
peste 1,5 miliarde de dolari, potrivit firmei de cercetare ComScore.
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Cyber Monday este termenul folosit pentru lunea care
urmeaza celor patru zile de Black Friday, startul sezonului de vanzari de iarna in Statele
Unite. In ultimii cinci ani, vanzarile de Cyber Monday au crescut de peste doua
ori.
„Cyber Monday, potrivit evolutiei din ultimii ani,
va fi cea mai aglomerata zi a sezonului pentru vanzarile online, estimate la aproape
1,5 miliarde de dolari sau chiar mai mult”, a declarat presedintele
ComScore, Gian Fulgoni, potrivit Mediafax.
Asteptarile pentru evolutia Cyber Monday nu sunt la
fel de optimiste comparativ cu Black Friday, noteaza MarketWatch. Astfel, vanzarile
online de Black Friday au urcat cu 26% si au [url=https://www.dailybusiness.ro/stiri-it-c/black-friday-in-sua-americanii-au-cheltuit-cu-13-mai-mult-fata-de-anul-trecut-83482/]depasit
1 miliard de dolari[/url] pentru prima data.
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