Media & Advertising
Burger King isi liciteaza publicitatea din Marea Britanie, estimata la 13 mil. euro
Lantul de restaurante fast-food Burger King isi revizuieste contul de publicitate din Marea Britanie si Irlanda, estimat la 13 milioane de euro, dupa ce in martie a renuntat la serviciile agentiei Crispin Porter & Bogusky, care se ocupa de contul global, relateaza Brand Republic.
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Pitch-ul va fi organizat dupa sarbatorile Pasti.
Crispin Porter & Bogusky a gestionat contul global de publicitate al Burger King timp de sapte ani, insa acum managementul lantului de restaurante va incheia contracte separate pentru Marea Britanie si America de Nord, relateaza sursa mentionata.
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