Auto
Fiat lucreaza la primul SUV Alfa Romeo
Fiat lucreaza la primul SUV Alfa Romeo,
ca parte a strategiei de a transforma marca intr-un brand global care
sa concureze divizia Audi a Volkswagen.
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SUV-ul Alfa Romeo urmeaza sa ajunga in
showroom-uri in 2015 si va fi unul din cele noua noi modele care vor
fi lansate in urmatorii patru ani, obiectivul Fiat find sa tripleze
vanzarile brandului de lux pana in 2016, au spus surse apropiate
situatiei, transmite Bloomberg.
Alfa Romeo, un simbol al stilului si
performantelor auto italiene din ultimele decenii, este elementul
central al strategiei sefului Fiat Sergio Marchionne de a opri
pierderile in Europa.
Planul de redresare a operatiunilor
europene prevede intrarea in productie a 16 noi modele de lux pana in
2016, in fabricile italiene, noteaza Mediafax.
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