Afacerile Avon in Romania au crescut anul trecut cu 13%, la 126 mil. $
Avon Cosmetics Romania, unul dintre cei mai mari distribuitori de cosmetice din Romania, a inregistrat anul trecut o cifra de afaceri de peste 126 milioane dolari, in crestere cu 13% fata de valoarea din 2005 (112 milioane dolari).
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Compania importatoare de cosmetice, subsidiara gigantului american Avon, a incheiat anul 2006 cu un profit brut de 19,35 milioane dolari, a declarat pentru DailyBusiness Raluca Kisescu, director de marketing Avon Cosmetics Romania.
Produsele companiei sunt distribuite prin intermediul a peste 100.000 de reprezentanti directi, in sistem multi-level-marketing (MLM).
Avon este prezenta pe piata mondiala a produselor cosmetice de 121 de ani si opereaza in peste 140 de tari de pe toate continentele. In Romania, Avon Cosmetics a fost infiintata in anul 1997 si este parte a Avon Products Inc., un jucator important in vanzarea directa de produse cosmetice.
Principalii competitori ai companiei in Romania, in sistemul de vanzari directe, sunt Cosmetics Oriflame, Amway si Forever Living Products.
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