Internet/New Media
Google lanseaza un instrument contra-cost de analiza a traficului web
Google se pregateste sa lanseze un instrument contra-cost de analiza a traficului web si a performantei campaniilor publicitare online, care sa concureze cu software-urile similare precum Omniture al celor de la Adobe si CoreMetrics al IBM, potrivit Brand Republic.
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In prezent, Google ofera deja un astfel de instrument, respectiv Google Analytics, insa noul produs va utiliza tehnologia cloud computing si va oferi noi servicii, potrivit sursei mentionate.
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