Media & Advertising
Emisiunea lui Jamie Oliver, in centrul unui proces de 1,2 miliarde de dolari
Compania Beef Products Inc. a dat in judecata
postul ABC News, pe care l-a acuzat ca a difuzat o emisiune prezentata de
maestrul bucatar Jamie Oliver, in care acesta a criticat "mazga roz",
denumirea sub care este cunoscuta carnea de vita procesata produsa de firma
americana.
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Compania americana sustine
ca postul ABC i-a indus astfel in eroare pe consumatori, facandu-i sa creada ca
acel produs este nociv pentru sanatate.
Firma Beef Products
Inc. (BFI), care are sediul in statul Dakota de Sud, a solicitat daune de 1,2
miliarde de dolari, sustinand ca postul ABC a promovat in emisiunile sale 200
de declaratii „false, amagitoare si defaimatoare” despre un produs a
carui denumire oficiala este „carne slaba de vita, fin procesata”, a
precizat Dan Webb, avocatul companiei, potrivit gandul.info.
Reprezentantii ABC News, un post detinut de
grupul The Walt Disney Co., au negat acuzatiile formulate de BPI.
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