Media & Advertising
Time Warner vinde People si alte reviste
Grupul de media american Time Warner
este in discutii pentru vanzarea majoritatii revistelor sale, scriu
in editiile de miercuri publicatia Fortune, care apartine trustului,
dar nu este vizata de aceste tranzactii, si Wall Street Journal, care
citeaza surse apropiate dosarului.
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Potrivit acestor surse, grupul ar dori
sa pastreze doar Time, Fortune siSports Illustrated si
sa vanda toate celelalte titluri pe care le detine, printre care se
numara si People, considerata cea mai profitabila revista din
lume.
Una dintre sursele citate de Fortune
spune ca exista deja un „cumparator serios”, al carui nume
nu a fost dat publicitatii. insa Wall Street Journalscrie ca
este vorba de grupul american Meredith, care editeaza deja mai
multe titluri dedicate femeilor si familiei, scrie Mediafax.
Time Inc. nu a fost scutit de criza
presei scrise, nereusind sa se adapteze concurentei crescande
reprezentate de publicatiile online. La sfarsitul lui ianuarie a
anuntat ca doreste sa elimine 6% din personal, adica 480 de angajati.
Time Warner si-a redus deja
activitatile in ultimii ani, separandu-se de operatorul de cablu Time
Warner Cable si de grupul de internet AOL in 2009.
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