Ambianta minimalista in franciza
Magazinele BoConcept se pozitioneaza pe segmentul mobilierului in stil minimalist modern. Master francizatul roman a deschis pana acum trei magazine pe teritoriul tarii si intentioneaza sa extinda reteaua atat prin investitii proprii, cat si prin acordarea de francize.
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Inca din anul 1952, tatal lui Viggo Molholm, actualul CEO BoConcept, punea bazele primei afaceri in domeniul mobilei, deschizand in Danemarca o fabrica de mobilier pentru casa. Cand afacerea familiei a fost preluata de Viggo Molholm, acesta a transformat-o intr-un concept modern, scrie Startups.ro.
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