Internet/New Media
IT-ul se tine bine in Topul Brandurilor
Saptamana trecuta a aparut Top 100 Global Brands realizat de Millard Brown pentru Financial Times. Se pare ca industria IT&C este bine reprezentata, avand 3 reprezentante in top 10 si mai mult de 20 in intreg topul.
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Google se afla pe primul loc, cu o crestere a valorii brandului de 77% fata de anul trecut, cand se afla pe locul 7. Microsoft, locul 3 overall a cazut doua pozitii, valoarea brandului scazand cu 11 procente. IBM a coborat o pozitie, valoarea brandului diminuandu-se cu 7%.
Clasament Top 10 overall:
Brand Valoare (Mil $)
Google 66434
General Electric 61880
Microsoft 54951
Coca Cola 44134
China Mobile 41214
Marlboro 39166
Wal-Mart 36880
Citi 33706
IBM 33572
Toyota 33427
Clasament Top 10 Technology:
Brand Valoare (Mil $)
Google 66434
Microsoft 54951
IBM 33572
Nokia 31670
HP 24987
Apple 24728
Cisco 18812
Intel 18707
SAP 18103
Oracle 17809
Emanuel Ceciu
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