Media & Advertising
Clear Channel va gestiona publicitatea outdoor globala a retailerului H&M
Grupul american de outdoor advertising Clear Channel a semnat un parteneriat strategic cu retailerul de imbracaminte H&M pentru coordonarea, la nivel global, a promovarii outdoor a acestuia, au anuntat oficialii Clear Channel.
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Prin parteneriatul incheiat, Clear Channel Outdoor va realiza creatia, dezvoltarea si amplasarea panourilor publicitare, semnalelor luminoase si a altor elemente de outdoor care sustin eforturile de comunicare si marketing ale retailerului.
Clear Channel Outdoor – prezenta si in Romania – are aproape 1 milion de panouri in peste 50 de tari de pe 5 continente, fiind prezenta in 49 dintre cele 50 domenii de piata desemnate.
La nivel mondial, compania este prezenta si in publicitatea din aeroporturi, cai ferate, taxiuri, si centre comerciale.
Compania a intrat pe piata romaneasca in 2007, prin achizitionarea Klass Advertising. Cu o prezenta in 30 orase, Clear Channel Romania are peste 700 locatii.
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