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Veniturile proprietarului Financial Times au crescut cu 26% in T1
Veniturile trustului media Pearson, editorul publicatiei Financial Times, au urcat cu 26% in primele 3 luni ale anului, pana la 1,1 mil. euro, in ciuda declinului prin care trece media, a scris Brandrepublic.
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Motoarele care au condus la aceasta crestere sunt imbunatatirea continutului, cresterea abonamentelor dar si a diviziei online.
Proprietarii sustin ca se asteapta la o evolutie constanta a rezultatelor financiare pe 2009, sustinuta prin calitatea continutului si majorarea numarului de abonati.
„Desi mediul economic actual ne face sa fim destul de precauti, suntem incurajati de rezultatele pe care le-am avut in primele 3 luni ale anului”, a afirmat Marjorie Scardino, CEO-ul Paerson.
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