Media & Advertising
Yahoo extinde serviciul de publicitate pe mobil
Yahoo a anuntat ca isi va extinde serviciul de publicitate prin telefoanele mobile in 18 tari din Europa, America Latina, Asia si Africa de Sud.
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Prin acest serviciu, lansat in SUA in noiembrie 2006, Yahoo afiseaza reclame pe telefoanele mobile si pe alte dispozitive mobile.
Reclamele sunt afisate si pe pagina de Internet a Yahoo, iar consumatorii pot sa acceseze aceste reclame pentru a afla mai multe despre ofertele advertiserilor si au posibilitatea de a suna direct compania respectiva.
Printre clientii actuali ai acestui serviciu se numara Intel, PepsiCo si Procter&Gamble.
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