New Media
Twitter si-a modificat pagina principala pentru a evidentia caracterul comunicarii in timp real
Site-ul de microblogging Twitter publica incepand cu 30 martie mesaje date de utilizatori pe pagina sa principala, modificare ce face parte din strategia de a evidentia caracterul comunicarii in timp real al serviciului. Aceasta schimbare este vazuta ca o potentiala mina de aur pentru retailerii care vor sa-si promoveze produsele, scrie Eweek.com.
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Celelalte modificari constau in afisarea celor mai populare subiecte discutate, pe o banda de tip „scroll”, asemanatoarea celei utilizate si in televiziune si pe care ruleaza informatii, precum si recomandari privind persoanele sau companiile pe care ai putea sa le urmaresti prin intermediul Twitter, intr-o caseta ce apare in partea stanga a paginii principale.
Modificarile pot ajuta companiile sa isi promoveze mai bine produsele, asa cum au facut Dell sau Pepsi.
Directorul de creatie al Twitter, Doug Bowman, spune ca noul design va contribui la cresterea cantitatii de informatie publicata pe site si va atrage noi utilizatori.
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