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Pretul cititoarelor electronice ar putea scadea sub 150 $ in 2010
Freescale Semiconductor, compania care produce aproximativ 90% din cititoarele electronice (e-reader - n.r.), estimeaza ca pretul acestor dispozitive ar trebui sa scada anul acesta sub 150 de dolari, in conditiile in care vor lansa un nou cip, scrie Bloomberg.
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Freescale, o fosta divizie a Motorola, va prezenta in curand noul procesor care ar trebui sa reduca costul de productie cu 30 de dolari per unitate, a declarat directorul de marketing al companiei, Glen Burchers.
Amazon.com si Sony Corp., ambele cliente ale Freescale, domina piata de cititoare electronice si estimeaza ca aceste dispozitive vor inlocui cartile tiparite pe hartie.
In 2010, vanzarile de cititoare electronice ar trebui sa se dubleze fata de 2009, pana la 8 milioane de unitati.
Freescale produce cipuri si pentru telefoane mobile si masini.
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